Brightwater / Kinetico DSM

09/02/2026

📚 𝐖𝐚𝐭𝐞𝐫 𝐄𝐝𝐮𝐜𝐚𝐭𝐢𝐨𝐧 𝐖𝐞𝐝𝐧𝐞𝐬𝐝𝐚𝐲: 𝐖𝐡𝐚𝐭 𝐞𝐱𝐚𝐜𝐭𝐥𝐲 𝐢𝐬 𝐡𝐚𝐫𝐝 𝐰𝐚𝐭𝐞𝐫?

Hard water is water that contains higher levels of minerals like calcium and magnesium.

You might notice the signs around your home:

🚿 Scale or buildup on faucets and showerheads
🥛 Spots on dishes and glassware
🧼 Soap that doesn’t seem to work as well
🔧 Buildup in water-using appliances

Hard water is common, but every home’s water is different. That’s why the best place to start isn’t with equipment—it’s with understanding what’s actually in your water.

𝑻𝒆𝒔𝒕 𝒇𝒊𝒓𝒔𝒕. 𝑻𝒓𝒆𝒂𝒕 𝒔𝒆𝒄𝒐𝒏𝒅. 💧

09/01/2026

💧 𝐓𝐞𝐬𝐭𝐢𝐦𝐨𝐧𝐢𝐚𝐥 𝐓𝐮𝐞𝐬𝐝𝐚𝐲

Not every installation is straightforward—and that’s okay. Our team loves a good challenge!

What matters is taking the time to do the job right, keeping the homeowner informed along the way, and making sure the system is set up to perform as it should.

Thank you, Timothy, for the kind words about our installation crew. We appreciate you trusting BrightWater with your home and your water!

𝑮𝒓𝒆𝒂𝒕 𝒆𝒒𝒖𝒊𝒑𝒎𝒆𝒏𝒕. 𝑷𝒓𝒐𝒇𝒆𝒔𝒔𝒊𝒐𝒏𝒂𝒍 𝒊𝒏𝒔𝒕𝒂𝒍𝒍𝒂𝒕𝒊𝒐𝒏. 𝑩𝒆𝒕𝒕𝒆𝒓 𝒘𝒂𝒕𝒆𝒓.

09/01/2026

💧 𝐃𝐢𝐝 𝐘𝐨𝐮 𝐊𝐧𝐨𝐰? Your neighbor’s water may not be exactly the same as yours.

Even homes in the same community can have different water conditions.

That’s why we don’t believe in starting with a piece of equipment. 𝑾𝒆 𝒔𝒕𝒂𝒓𝒕 𝒘𝒊𝒕𝒉 𝒚𝒐𝒖𝒓 𝒘𝒂𝒕𝒆𝒓.

Test it. Understand it. Then determine what—if anything—needs to be treated.

That’s the BrightWater difference. ➡️ DSMWater.com/

08/30/2026

🏡💧 𝐓𝐡𝐞𝐫𝐞’𝐬 𝐚 𝐥𝐨𝐭 𝐭𝐡𝐚𝐭 𝐠𝐨𝐞𝐬 𝐢𝐧𝐭𝐨 𝐛𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐚 𝐠𝐫𝐞𝐚𝐭 𝐡𝐨𝐦𝐞—𝐚𝐧𝐝 𝐢𝐭 𝐭𝐚𝐤𝐞𝐬 𝐚 𝐥𝐨𝐭 𝐨𝐟 𝐠𝐫𝐞𝐚𝐭 𝐥𝐨𝐜𝐚𝐥 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬𝐞𝐬 𝐰𝐨𝐫𝐤𝐢𝐧𝐠 𝐭𝐨𝐠𝐞𝐭𝐡𝐞𝐫 𝐭𝐨 𝐦𝐚𝐤𝐞 𝐢𝐭 𝐡𝐚𝐩𝐩𝐞𝐧.

We’re fortunate to work with trusted home builders throughout Central Iowa who understand that the details behind the walls can be just as important as the ones you see when you walk through the front door.

By connecting with BrightWater during the building process, homeowners can address their water needs early and plan ahead for things like water treatment and dedicated RO lines to multiple sinks, bars, or ice makers.

But what we appreciate most are the relationships we’ve built along the way.

𝐓𝐡𝐚𝐧𝐤 𝐲𝐨𝐮 𝐭𝐨 𝐭𝐡𝐞 𝐂𝐞𝐧𝐭𝐫𝐚𝐥 𝐈𝐨𝐰𝐚 𝐛𝐮𝐢𝐥𝐝𝐞𝐫𝐬 𝐰𝐡𝐨 𝐭𝐫𝐮𝐬𝐭 #𝐁𝐫𝐢𝐠𝐡𝐭𝐖𝐚𝐭𝐞𝐫𝐊𝐢𝐧𝐞𝐭𝐢𝐜𝐨 𝐭𝐨 𝐛𝐞 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐭𝐡𝐞 𝐡𝐨𝐦𝐞𝐬 𝐲𝐨𝐮 𝐛𝐮𝐢𝐥𝐝 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐢𝐞𝐬 𝐲𝐨𝐮 𝐡𝐞𝐥𝐩 𝐠𝐫𝐨𝐰. We’re proud to work alongside you! 🧑‍🔧

Meet some of our trusted builders: KineticoDesMoines.com/Home-Builders

𝑰𝒇 𝒚𝒐𝒖'𝒓𝒆 𝒊𝒏𝒕𝒆𝒓𝒆𝒔𝒕𝒆𝒅 𝒊𝒏 𝒂 𝒑𝒂𝒓𝒕𝒏𝒆𝒓𝒔𝒉𝒊𝒑, 𝒍𝒆𝒕'𝒔 𝒄𝒐𝒏𝒏𝒆𝒄𝒕!

Throughout our years providing great water to some of the greatest homes in Central Iowa, we have worked with dozens of trusted builders. We work with many of

08/29/2026

👅 𝐅𝐮𝐧 𝐅𝐚𝐜𝐭 𝐅𝐫𝐢𝐝𝐚𝐲!

Did you know you can’t necessarily 𝐬𝐞𝐞, 𝐭𝐚𝐬𝐭𝐞, 𝐨𝐫 𝐬𝐦𝐞𝐥𝐥 𝐧𝐢𝐭𝐫𝐚𝐭𝐞s 𝐢𝐧 𝐲𝐨𝐮𝐫 𝐰𝐚𝐭𝐞𝐫?

That’s one reason water testing is so important—especially for Iowa homeowners with private wells.

The EPA’s maximum contaminant level for nitrate in public drinking water is 𝟏𝟎 𝐦𝐠/𝐋, and the Iowa DNR recommends annual nitrate testing for private wells.

Concerned about nitrates? Your first step shouldn’t be picking a treatment system.

🔬 𝐓𝐞𝐬𝐭 𝐲𝐨𝐮𝐫 𝐰𝐚𝐭𝐞𝐫 𝐟𝐢𝐫𝐬𝐭.

Once you understand what’s actually in your water, you can make an informed decision about whether treatment is needed and which solution makes sense.

𝑩𝒆𝒕𝒕𝒆𝒓 𝒘𝒂𝒕𝒆𝒓 𝒔𝒕𝒂𝒓𝒕𝒔 𝒘𝒊𝒕𝒉 𝒖𝒏𝒅𝒆𝒓𝒔𝒕𝒂𝒏𝒅𝒊𝒏𝒈 𝒚𝒐𝒖𝒓 𝒘𝒂𝒕𝒆𝒓. 💧

08/29/2026

Life moves fast, especially this time of year.

As kids head back to school, healthy habits are top of mind. Learn more about the role quality water can play in back-to-school wellness in this USA TODAY article.
https://bit.ly/4w9OqEC

08/27/2026

👀 Take a look at the USA TODAY article by Kinetico Water Systems 💧

Learn about the role of water in back-to-school wellness –from hydration habits to snacks, daily practices to help you start the school year strong. 💪🏼

Life moves fast, especially this time of year.

As kids head back to school, healthy habits are top of mind. Learn more about the role quality water can play in back-to-school wellness in this USA TODAY article.
https://bit.ly/4w9OqEC

08/27/2026

📚 𝐖𝐚𝐭𝐞𝐫 𝐄𝐝𝐮𝐜𝐚𝐭𝐢𝐨𝐧 𝐖𝐞𝐝𝐧𝐞𝐬𝐝𝐚𝐲

𝐖𝐡𝐚𝐭'𝐬 𝐭𝐡𝐞 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐜𝐞 𝐛𝐞𝐭𝐰𝐞𝐞𝐧 𝐰𝐚𝐭𝐞𝐫 𝐟𝐢𝐥𝐭𝐫𝐚𝐭𝐢𝐨𝐧 𝐚𝐧𝐝 𝐫𝐞𝐯𝐞𝐫𝐬𝐞 𝐨𝐬𝐦𝐨𝐬𝐢𝐬?

They're both used to improve water—but they don't necessarily do the same job.

🔹 𝐅𝐈𝐋𝐓𝐑𝐀𝐓𝐈𝐎𝐍: Water passes through filter media designed to reduce specific substances. That includes sediment, chlorine, unpleasant tastes and odors, or other unwanted substances.

🔹 𝐑𝐄𝐕𝐄𝐑𝐒𝐄 𝐎𝐒𝐌𝐎𝐒𝐈𝐒: RO goes a step further by using pressure to push water through a semipermeable membrane. This process can reduce many dissolved substances that may pass through conventional filters.

Here's the important part: 𝑻𝒉𝒆𝒓𝒆 𝒊𝒔𝒏'𝒕 𝒐𝒏𝒆 𝒘𝒂𝒕𝒆𝒓 𝒕𝒓𝒆𝒂𝒕𝒎𝒆𝒏𝒕 𝒔𝒐𝒍𝒖𝒕𝒊𝒐𝒏 𝒕𝒉𝒂𝒕'𝒔 𝒓𝒊𝒈𝒉𝒕 𝒇𝒐𝒓 𝒆𝒗𝒆𝒓𝒚 𝒉𝒐𝒎𝒆.

The right approach depends on your water source, what's actually in your water, and what you're trying to improve.

That's why we always recommend starting with your water—not the equipment. 💧

Test it. Understand it. Then treat what needs to be treated.

08/26/2026

A new home comes with a lot to figure out—including the water system that came with it. 💧

We're so glad our team could help this customer understand their existing system, talk through their goals, and determine the right options for their home's water.

𝑨𝒏𝒅 𝑨𝒏𝒏𝒂, 𝒘𝒆'𝒓𝒆 𝒈𝒊𝒗𝒊𝒏𝒈 𝒚𝒐𝒖 𝒂𝒏 𝒆𝒙𝒕𝒓𝒂 𝒔𝒉𝒐𝒖𝒕𝒐𝒖𝒕! 🙌

Being knowledgeable is important, but so is taking the time to explain options, listen to the customer, and care for their home like it's your own.

Thank you for the wonderful review and for trusting the BrightWater team. Here's to enjoying great water in your new home! 💙

08/25/2026

🎒📚 𝐁𝐚𝐜𝐤 𝐭𝐨 𝐬𝐜𝐡𝐨𝐨𝐥 𝐣𝐮𝐬𝐭 𝐠𝐨𝐭 𝐚 𝐥𝐢𝐭𝐭𝐥𝐞 𝐦𝐨𝐫𝐞 𝐫𝐞𝐟𝐫𝐞𝐬𝐡𝐢𝐧𝐠 𝐚𝐭 𝐍𝐨𝐫𝐭𝐡 𝐏𝐨𝐥𝐤!

As students and staff head back to the classroom, we're excited to share that all five North Polk schools will now have access to reverse osmosis drinking water!

BrightWater donated 11 RO systems to the district—a gift valued at more than $26,000—to provide drinking water stations for students and additional systems for teachers and staff.

For our owner, Brook Haas, giving back to the North Polk community means a lot.

“𝑊𝑒 ℎ𝑎𝑣𝑒 𝑔𝑟𝑒𝑎𝑡 𝑐𝑢𝑠𝑡𝑜𝑚𝑒𝑟𝑠, 𝑎𝑛𝑑 𝑏𝑒𝑐𝑎𝑢𝑠𝑒 𝑜𝑓 𝑡ℎ𝑜𝑠𝑒 𝑐𝑢𝑠𝑡𝑜𝑚𝑒𝑟𝑠, 𝑤𝑒'𝑟𝑒 𝑎𝑏𝑙𝑒 𝑡𝑜 𝑑𝑜 𝑡ℎ𝑖𝑛𝑔𝑠 𝑙𝑖𝑘𝑒 𝑡ℎ𝑖𝑠 𝑎𝑛𝑑 ℎ𝑒𝑙𝑝 𝑜𝑡ℎ𝑒𝑟𝑠.”

That's really what this project is about. 💙

We're thankful for our customers who make giving back possible and for North Polk Community School District for allowing us to be part of something that will benefit students and staff every school day.

Have a GREAT school year, North Polk! 🎉💧

Read more:

Students and staff across the North Polk Community School District will have access to reverse osmosis drinking water this school year thanks to a donation of 11 systems from BrightWater Kinetico. The donation, valued at more than $26,000, was formally recognized Monday evening during the North Polk...