PRIME Fitness

PRIME Fitness PRIME challenges traditional strength training equipment. Our SmartStrength technology varies the strength curve building more muscle, faster. Period.

How many machines have you seen with a finish like this?Frame - ChromeShield - PRIME BlackCam - PRIME Black
08/25/2026

How many machines have you seen with a finish like this?
Frame - Chrome
Shield - PRIME Black
Cam - PRIME Black

Introducing the NEW Extra Small KAZ Handles and the STR Handles! Now live on the site.Extra Small KAZ Handles -> 1.25” t...
08/21/2026

Introducing the NEW Extra Small KAZ Handles and the STR Handles! Now live on the site.
Extra Small KAZ Handles -> 1.25” to 1.77”
STR Handles -> 1.25” diameter

What do you think of this….?Frame - Clear CoatShield - Clear CoatCam - PRIME WhiteUPH - Olympus Sand
08/20/2026

What do you think of this….?
Frame - Clear Coat
Shield - Clear Coat
Cam - PRIME White
UPH - Olympus Sand

NOT YET RELEASED - The next new prototype piece of equipment heading to HomeGymCon that we are seeking feedback on is ou...
07/27/2026

NOT YET RELEASED - The next new prototype piece of equipment heading to HomeGymCon that we are seeking feedback on is our Tibia Raise.

NOT YET RELEASED - Plate Loaded Chest/ Incline Press Combo! This machine will be HomeGymCon next week for its final test...
07/23/2026

NOT YET RELEASED - Plate Loaded Chest/ Incline Press Combo!
This machine will be HomeGymCon next week for its final test which is gaining feedback from the home gym community.
Be sure to stop by booth 601 to check it out and share your feedback.

The Hybrid Seated Row - One of 3 different row options we offer. Each being slightly different and offering their own sp...
07/21/2026

The Hybrid Seated Row - One of 3 different row options we offer. Each being slightly different and offering their own specific and unique features.
This piece can be upgraded with the adjustable chest pad that is a massive game changer!

The PRIME Hybrid Seated Pushdown!
07/17/2026

The PRIME Hybrid Seated Pushdown!

Every detail matters…
07/10/2026

Every detail matters…

Who has tried this piece?The Hybrid Seated Calf Press - Offers 8 back pad adjustments to accommodate a variety of differ...
07/06/2026

Who has tried this piece?
The Hybrid Seated Calf Press - Offers 8 back pad adjustments to accommodate a variety of different body types.
This machine also features our SmartCam technology that provides the user the unique ability to manipulate the resistance profile to overload different areas within the exercise movement.

Happy 4th of July from everyone at PRIME! - Proudly manufactured forever and always in the USA.
07/04/2026

Happy 4th of July from everyone at PRIME! - Proudly manufactured forever and always in the USA.

Address

Franklin, PA

Opening Hours

Monday 8am - 4pm
Tuesday 8am - 4pm
Wednesday 8am - 4pm
Thursday 8am - 4pm
Friday 8am - 4pm

Telephone

(855) 269-4378

Website

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