06/11/2026
Whatcha think? Want more food options at the conventions?
The 2026 Gencon participating Food Truck List has been sent & Gencon will be here before you know it.
**Attention All Downtown Indianapolis Hotels.
Dear Downtown Hotel General Managers,
We are Friends of Fred Food Trucks, one of Indiana's largest food truck event coordinators. We specialize in connecting high-quality, licensed, insured, and professionally operated food and beverage vendors with public and private events throughout Indiana. Friends of Fred works with a large network of vetted food trucks and has become a trusted resource for communities, corporations, hospitals, festivals, and special events throughout the state.
We're reaching out because Indianapolis continues to experience tremendous growth in convention and tourism traffic, particularly during events such as **Gen Con**, which now attracts nearly 72,000 attendees and generates more than $80 million annually for local businesses. Gen Con has become one of Indianapolis' largest annual conventions and is committed to remaining in Indianapolis through at least 2030.
As hotel occupancy rises during these major events, many guests face long waits at restaurants, crowded hotel dining outlets, and limited late-night dining options. We believe there is an opportunity for hotels to elevate the guest experience while creating an additional revenue source.
# # # What Friends of Fred Can Provide
We can coordinate professionally operated food trucks directly on hotel property for:
🍳 Breakfast Service
🥪 Lunch Service
🍔 Dinner Service
🌙 Late-Night Dining
☕ Coffee & Beverage Service
🍺 Specialty Beverage Options (where permitted)
Our team handles scheduling, vendor selection, permits, insurance verification, and logistics, creating a turnkey solution for hotel management.
# # # Benefits to Your Hotel
**Enhanced Guest Satisfaction**
* Convenient dining options steps from the hotel
* Reduced pressure on hotel restaurants and room service
* Expanded cuisine variety for convention attendees
**Additional Revenue Opportunities**
* Revenue-sharing arrangements available
* No kitchen labor costs
* No food inventory risk
* No capital investment required
**Operational Flexibility**
* Single truck or multiple truck food courts
* Service tailored to occupancy levels and event schedules
* Ability to offer breakfast, lunch, dinner, or late-night service
**Marketing Advantages**
* Creates a memorable guest experience
* Provides a unique amenity during sold-out convention periods
* Generates social media engagement and guest goodwill
# # # Why It Makes Sense During Gen Con
Convention attendees are known for spending long hours at events and frequently seek quick, convenient meal options outside traditional restaurant hours. Food trucks positioned directly on hotel property can help satisfy this demand while keeping guests on-site and engaged with your property. Gen Con's continued record attendance demonstrates the growing opportunity for hospitality partners willing to think creatively about guest services.
# # # Let's Discuss a Pilot Program
We would welcome the opportunity to discuss a pilot partnership for Gen Con, Comic Con events, sporting events, corporate conventions, trade shows, or other high-occupancy periods.
Friends of Fred can create a customized program tailored to your property's needs, whether that means a single coffee truck for breakfast service or a multi-truck food court serving thousands of convention guests.
I would appreciate the opportunity to schedule a brief meeting or phone call to discuss how we can work together to enhance the guest experience while creating additional value for your property.
Thank you for your time and consideration.
Sincerely,
Todd & April Richwine
Friends of Fred Food Trucks
Www.friendsoffredindy.com
Www.indianafoodtruckconnection.com
Www.indianasfoodtruckconnection.com
*"Connecting Indiana's best food trucks with great events.