08/21/2026
🔆 ASB Member Spotlight: Carlana Rodriguez 🔆
This month, we're proud to feature Carlana Rodriguez. A food scientist driven by innovation, she has a passion for creating new products and a specialty in formula development, ingredient functionality, and sensory evaluation.
Her career has taken her across a wide range of food applications, including bakery, confectionery, snacks, dairy, beverages, and gluten-free baked goods. She spent several years at J&J Snack Foods Corp developing new bakery products and managing R&D projects, then moved to Grain Processing Corporation where she evaluated ingredient functionality and generated data-driven insights to support product optimization and commercialization. She now brings that experience to her current role at Sethness Roquette, where she manages the U.S. R&D team and works cross-functionally with sales and production to bring new products to life.
Carlana's involvement with ASB reflects her genuine commitment to supporting and strengthening the baking industry. She has participated in the Mentoring Program and contributed to focus groups that helped shape it. An active member of the Young Professionals Committee, she also serves on the YP Membership Growth Sub-committee and is currently helping launch a new professional development webinar series. She brings the same commitment to growing and sharing knowledge, attending the Commercial Bread Production Course and presenting for both BakingTECH 2026 and a Baking Education Webinar.
Outside of work, Carlana enjoys baking for her family. She has been working on formulating gluten-free versions of family recipes and loves experimenting with new dessert ideas. Her dream is to open her own bakery one day to share baked goods that everyone can enjoy, even those with food allergies.
Here's to you, Carlana! Thank you for sharing your knowledge, and investing in others.