Support your local coffee shops!
Keep it Local and Keep it Real. Life is too short to drink bad coffee or eat fake/imitation anything (especially meat).
I for one choose to support local coffee shops rather than any massive corporate entities who couldn't care less about my (or your) business. I have four local sources I choose to rotate through for my coffee. When in Marietta, GA I prefer Cool Beans Coffee. The look of sincerity from the proprietor when he tanked me for my purchase spoke more volumes than his actual words.