05/08/2026
I want to talk more about the different ways farmers can build wealth and create sustainability beyond the farm itself, but I’ve realized a lot of people are only comfortable with farmers fitting a very specific image.
This screenshot is daily gains from one of my investment accounts after a good day in the market. I share things like this because I want to highlight the importance of diversified assets. I also believe people running farming businesses, especially as they get older, should have the option to retire from the field, not be trapped by it.
The reality is, many people are more comfortable supporting performative internet farming than conversations about ownership, credit, investments, systems, and long-term financial strategy.
Several months ago, I shared my credit score and talked openly about why protecting it mattered while building business credit. Some people immediately accused me of bragging, which honestly said more about their discomfort than my intent.
I am not for the masses or for massa. 👀 I focus on what’s vital so less likely to go viral. I show respect, but I don’t kiss rings. I’m not dressing up just to get online. And I rarely put my family or team members on display because I chose to be public-facing, not them. This is no slight to others and their decisions. Just clarifying where I am coming from.
My time is committed to cultivating joy in my life, my family and loved ones, growing these plants for our customers’ wellbeing, and helping advance agriculture and environmental accountability in the business space.
When it comes to supporting other entrepreneurs in agriculture, I share numbers, strategy, lessons, and honest business conversations. That’s exactly why I wrote my book. If you truly want to build a business that sustains you instead of draining you, I wrote this book for you. And at no point did I dim the fact that Black women are centered. If that bothers you or you don’t like to read or $30 bucks is too much for a book, I respect that too.
I share freely through my various social media platforms, teach and speak at universities, conferences, and other spaces, and offer curated on-farm learning opportunities. But I also hope people understand why I decline most “pick your brain” invitations and why Green Heffa Farms is not open to the general public.
Boundaries are an important part of boutique farming.
Comment đź’ś if you would like the link to preorder the book. You can visit www.greenheffafarms.com to join our email list and be the first to know about herb restocks and on farm workshops. And you can visit www.farmercee.com to find political where I am speaking and teaching.