Frank Beverage Group is a family-owned and operated b**r, w**e and spirits distribution company with more than 750 employees committed to servicing our customers in southern Wisconsin. Founded in 1934 by Ezra Frank directly following the end of prohibition, the Frank Liquor Company has been a major distributor in south central and southwest Wisconsin through four generations of family ownership. W
ith values derived from decades of involvement in the Madison and La Crosse communities, our professional staff has always placed a premium on quality, compassionate service. From Marketing to Accounting, Sales to Warehouse personnel, every division is dedicated to customer service and building our brands. In July 2002, The Frank Liquor Group entered into a licensing agreement with Badger Liquor of Fond du Lac to forge a statewide distribution network combining the strongest distributors in every market across Wisconsin.
