Black Shoe Hospitality

Black Shoe Hospitality Happy people. Making people happy. Sign up for our Best Guest Club. That’s the kind of hospitality we believe in.

We believe in the joy of a good meal, the comfort of community, and the satisfaction of service done right.
2x Semifinalist for Outstanding Restaurateur by the James Beard Foundation. Black Shoe Hospitality is a Milwaukee family of restaurants built on good food, honest work, and heartfelt hospitality. Our name pays tribute to the black shoes worn by cooks and servers everywhere—sturdy, timeless,

and built for a job well done. Since 2007, we’ve grown from Maxie’s, known for bold Southern flavors and lively celebrations like Mardi Gras and Derby Day, to Blue’s Egg + Bakery, a modern take on American brunch with a dedicated bakery, and Story Hill BKC, a neighborhood restaurant with a passion for seasonal cooking and a built-in bottle shop. Black Shoe Catering brings inspiration from our kitchens to parties, weddings, and events throughout Southeastern Wisconsin. We’ve been honored as two-time semifinalists for the James Beard Award for Outstanding Restaurateur.

At Black Shoe Hospitality, our guests feel like the most important people in the room because of the incredible team mem...
05/18/2026

At Black Shoe Hospitality, our guests feel like the most important people in the room because of the incredible team members standing behind our counters, kitchens, and tables.
This month, we are incredibly proud to honor our latest Black Shoe Big Shots:
👟 Kaitlyn Munger – Maxie’s ()
👟 Jaime Zomors – Blue’s Egg + Bakery ()
👟 Vivian Alvarez – Story Hill BKC ()
We also want to give a massive round of applause to Vivian for achieving a Black Shoe first: winning back-to-back Big Shot awards at two of our different restaurants 👏🏆

Thank you, Kaitlyn, Jaime, and Vivian, for your outstanding leadership, high energy, and commitment to making every dining experience memorable. 🖤

04/11/2026

This is what Milwaukee does.
Supper clubs. Friday nights. Baseball.

Big thanks to ESPN Milwaukee for highlighting the launch of Supper Club Fridays at American Family Field—and catching Chef Joe doing his thing.

Chef Joe and the crew brought supper club to the ballpark.We partnered with the Milwaukee Brewers to create Supper Club ...
04/10/2026

Chef Joe and the crew brought supper club to the ballpark.

We partnered with the Milwaukee Brewers to create Supper Club Fridays at American Family Field—built around the kind of food and drinks that define Wisconsin.

Catch it on select City Connect Fridays all season.

Big news for Milwaukee.Last night we were at the Michelin announcement, and it’s official—Milwaukee is part of the new G...
04/09/2026

Big news for Milwaukee.

Last night we were at the Michelin announcement, and it’s official—Milwaukee is part of the new Great Lakes region.

The inspectors are already here. Quietly dining. Taking notes. Looking for what makes this place special.

We’ve always believed in this city. The restaurants. The people. The way a great meal can be anything—from a quick lunch to a full-on celebration.

That’s what we’ll keep doing.
High-quality food. Real hospitality. A place for any occasion and every budget.

Congrats to all the restaurants across Milwaukee and the Great Lakes region. This is a big moment.

2027 can’t come soon enough.

🎶 GIVEAWAY TIME! 🎶We are so proud to be part of Radio Milwaukee’s SoundBites at the Harley-Davidson Museum on March 5! I...
02/23/2026

🎶 GIVEAWAY TIME! 🎶

We are so proud to be part of Radio Milwaukee’s SoundBites at the Harley-Davidson Museum on March 5! It’s one of the best nights in the city—13 chefs paired with 13 DJs to create a dish inspired by a specific track. 🎧🥘

Chef Joe Muench is representing the Black Shoe team this year, and we want YOU to be there to cheer him on. We’re giving away a pair of General Admission tickets to one lucky Best Guest Club member!

How to enter:
1️⃣ Already in the Best Guest Club? High five! ✋ Just click the link in our bio to fill out the simple entry form.
2️⃣ Not a member yet? It’s free and takes 30 seconds to join. You’ll earn 1 point for every $1 spent at any of our restaurants, get birthday rewards, and access exclusive giveaways like this one. Link in bio to join!

Winner will be announced this Friday. Good luck! 🥂

Joe stopped by WISN 12 NEWS today to talk Mardi Gras with Gerron Jordan.5 days remain. NOLA menu. Live music every night...
02/13/2026

Joe stopped by WISN 12 NEWS today to talk Mardi Gras with Gerron Jordan.

5 days remain. NOLA menu. Live music every night. Heated party tent on Lundi Gras and Mardi Gras.

Watch the segment, then come party with us at Maxie's!

Until Feb. 17, people can experience live music, a New Orleans-inspired menu, and drink specials.

Brian Kramp from FOX6 News Milwaukee stopped by to take a look at what we’ve been up to — new menu items, Pearl Rouge oy...
02/03/2026

Brian Kramp from FOX6 News Milwaukee stopped by to take a look at what we’ve been up to — new menu items, Pearl Rouge oysters, Happiest Happy Hour, and a freshened-up Maxie’s. Watch the segments, then come see it in person.

For nearly 20 years Maxie's has been known to deliver on great food and fun events, but it was time for an upgrade. Brian Kramp is checking out some of the changes you can find at Wauwatosa's home for southern cooking.

Black Shoe Friday hits tomorrow.Time to load up on gift cards and treat yourself in the process.Here’s the deal:• Every ...
11/20/2025

Black Shoe Friday hits tomorrow.

Time to load up on gift cards and treat yourself in the process.

Here’s the deal:
• Every $100 in gift cards = a $20 bonus card
• Best Guest Club members also get 1 entry into our Black Shoe Friday Giveaway for every $100 spent
• Prizes include pies, bottled cocktails, private-barrel bourbon… and more!!

One day only. In-person only.
Hit the host stand at Maxie’s, Blue’s Egg + Bakery, or Story Hill BKC (Bottle Shop works too).

Not a Best Guest yet?
Join for free and get in on the fun. Link in bio or sign up during your next visit.

Honored to have  included in the Milwaukee  Too 25 Restaurants for 2025! (We’re telling ourselves that  and  came in at ...
10/22/2025

Honored to have included in the Milwaukee Too 25 Restaurants for 2025! (We’re telling ourselves that and came in at 26 and 27. 😂)

From thoughtfully crafted dishes to welcoming vibes and a love for our community, we’re just glad to get to do what we love every day.

Thank you to our guests, our reliable team and the city that inspires us. 🙏 ✨🥂

The cloud might be having a meltdown, but our Best Guest Club Giveaway is still online.Enter this week’s giveaway throug...
10/20/2025

The cloud might be having a meltdown, but our Best Guest Club Giveaway is still online.

Enter this week’s giveaway through our quick form — link in bio.

Not a member? Join the Best Guest Club for free.www.blackshoehospitality.com/best-guest-club
💻 Earn 25 points instantly
📲 Access exclusive giveaways (like this one) & other fun perks
⚡ Stay connected with all things Maxie's, Blue's Egg + Blue's Bakery and Story Hill BKC

Servers crash. Great hospitality doesn’t.

Address

320 N 77th Street
Milwaukee, WI
53213

Alerts

Be the first to know and let us send you an email when Black Shoe Hospitality posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Black Shoe Hospitality:

Share

Category