YouBar

11/24/2025

The three uniques: Why YouBar is a co-manufacturer unlike any other
From Baking & Snack
https://bit.ly/4ik2ZQt

11/14/2025

Fat-Substitute Study Warns of Diarrhea and Oily Stools: EPG Causes Vitamin Drop, Digestive Distress

A new clinical trial indexed on PubMed has revealed alarming findings around the fat substitute Esterified Propoxylated Glycerol (EPG). The eight-week, double-blind, randomized study of 139 healthy adults found that consuming EPG at 25 g and 40 g per day not only lowered levels of key nutrients (inc...

11/11/2025

Read the feature in Baking & Snack to discover why "YouBar’s love for innovation has made it a leader of the protein revolution".

YouBar is featured in the November 2025 edition of Baking and Snack Magazine. Read the feature to discover why

09/22/2025

In today’s health and wellness marketplace, fiber is enjoying a well-deserved spotlight. Consumers are becoming more aware of the critical role fiber plays in digestive health, blood sugar balance, satiety, and overall wellness. At the same time, fiber-rich products—especially bars—are standing out on retail shelves as go-to solutions for busy, health-minded shoppers.

In today’s health and wellness marketplace, fiber is enjoying a well-deserved spotlight. Consumers are becoming more aware of the critical role fiber plays in digestive health, blood sugar balance, satiety, and overall wellness. At the same time, fiber-rich products—especially bars—are standin...

09/16/2025

Over the past decade, the protein bar industry has evolved far beyond the days of hyper-processed, lab-born ingredients with unpronounceable names. Today’s consumers are looking for more than just convenience—they want integrity. They want bars made with ingredients they recognize, trust, and can trace back to real food sources.

Over the past decade, the protein bar industry has evolved far beyond the days of hyper-processed, lab-born ingredients with unpronounceable names. Today’s consumers are looking for more than just convenience—they want integrity. They want bars made with ingredients they recognize, trust, and ca...

08/27/2025

Consumers should ask themselves a hard question: if a fat doesn’t behave like real food in the body, should it really be in the food supply at all? With Epogee quietly working its way into protein bars, frozen treats, and “better-for-you” snacks, the parallels to Olestra are impossible to ignore. The packaging may be shiny and the marketing promises slick, but at its core, Epogee looks like nothing more than Olestra 2.0.

Back in the 1990s, Olestra was sold as the miracle fat substitute that would let consumers binge on chips without the calories. The reality was far uglier. Because Olestra passed straight through the human body undigested, it famously caused diarrhea, cramping, and the now-notorious “anal leakage....

08/26/2025

The New York Times recently featured YouBar as "the little food lab fueling the big protein boom".

If you'd like to learn more about us, you can now download a PDF of our New York Times Article.

The audio version of the article also includes a commentary from the reporter, which you can find transcribed at:

The New York Times recently featured YouBar as

07/28/2025

Epogee is engineered to bypass your body’s digestive system—literally. Because it’s chemically altered to resist absorption, the fat simply passes through. While this results in lower calorie counts, it raises red flags for us and many of the brands we work with.

As a contract manufacturer, we take a hard look at what goes into the products we help bring to market—and not every new “breakthrough” ingredient makes the cut. At first glance, Epogee (also known as esterified propoxylated glycerol or EPG) looks like a dream ingredient: a fat replacement tha...

07/22/2025

See why The New York Times says the Modern Day W***y Wonka and YouBar are "Fueling the Big Protein Boom".

https://nyti.ms/3GBpwKv

05/27/2025

As consumer interest in gut health, clean labels, and functional dairy continues to grow, A2 milk protein is emerging as a compelling ingredient in the protein powder category. At YouBar, we stay ahead of industry trends to help our clients create custom formulations that align with evolving consumer preferences—and A2 milk protein is one such trend to watch.

As consumer interest in gut health, clean labels, and functional dairy continues to grow, A2 milk protein is emerging as a compelling ingredient in the protein powder category. At YouBar, we stay ahead of industry trends to help our clients create custom formulations that align with evolving consume...

05/22/2025

At YouBar, we’re proud to be at the forefront of a rapidly growing trend in the protein bar space: animal-based protein snacks. As a leading contract manufacturer in the functional food industry, we’ve seen a surge in demand for bars that align with ancestral and carnivore-inspired diets — and we’re uniquely positioned to deliver.

At YouBar, we’re proud to be at the forefront of a rapidly growing trend in the protein bar space: animal-based protein snacks. As a leading contract manufacturer in the functional food industry, we’ve seen a surge in demand for bars that align with ancestral and carnivore-inspired diets — and...

04/30/2025

Protein is no longer confined to shakes and bars. Today’s consumers are seeking functional nutrition in unexpected places—from their morning coffee to their mid-afternoon snack. As the demand for high-protein products expands, new delivery formats are redefining how and where protein shows up in our daily routines.

Protein is no longer confined to shakes and bars. Today’s consumers are seeking functional nutrition in unexpected places—from their morning coffee to their mid-afternoon snack. As the demand for high-protein products expands, new delivery formats are redefining how and where protein shows up in...