06/23/2026
Let's be honest—the stakeholders of Black Diamond are old and not exactly known for being cool. 😎
For that reason, we've officially delegated Instagram and TikTok duties to the young crowd, and they are absolutely crushing it.
You have to check this out. The video created at Black Diamond Waverly is starting to gain serious traction, and for a brand-new account with only a handful of followers, nearly 2,000 views on one video is pretty remarkable. That's the power of letting the next generation tell the Black Diamond story.
Take a look, give them a follow, and let us know what you think. We have a feeling this is just the beginning.
TikTok | Make Your Day