09/02/2026
Know your farmer ❤️
I had a customer literally say to me the other day:
“Convince me why I should buy from your farm instead of X farm.”
And whew. I had to bite my tongue and give my very best customer-service answer. 😂
But afterward, it really made me think.
What a shame.
What a shame that what I like to call “boutique farming” has made it so hard for farmers to just… sell a good product.
Because apparently we can’t just tell you what something IS anymore.
No, no.
It has to have been born beneath a rainbow, sprinkled with holy water, tucked into bed every night, serenaded by woodland creatures, and raised exclusively on oxygen and supplemental unicorn farts.
COME ON. 😂
Everything has to have a buzzword. A special label. A romantic backstory. A carefully curated photo. And somewhere along the way, all of that marketing fluff started becoming the EXPECTATION.
And honestly, I think that’s the worst part.
Because now customers sometimes ask farmers questions they don’t even know the meaning of — not because the answer actually matters to them, but because they saw another farm advertise it and it sounded good.
And let me be VERY clear: ASK YOUR FARMER QUESTIONS.
Please do.
Ask how your food is raised. Ask what your animals eat. Ask about medications. Ask about processing. Ask about living conditions. Ask questions that actually help you decide whether you’re comfortable feeding that product to your family.
But understand WHY you’re asking.
If you’re going to ask whether I worm my cattle, know what that actually means and why it matters to you.
If you’re going to ask whether something is “chemical-free,” understand that water is a chemical.
If you’re going to ask whether an animal has EVER received medication, understand that sometimes responsible animal husbandry means treating a sick animal instead of letting it suffer so you can maintain a prettier marketing label.
And PLEASE give me the down-to-earth, reasonable customer any day.
Give me the customer who says, “How do you raise them?” and actually wants an honest answer.
Not the person who shames a farmer for worming a cow and then hops into her Facebook mom group asking which dewormer everyone gives their kids every six months. 😂
We’re farmers.
We raise animals. We grow food. We deal with mud, manure, parasites, drought, sickness, weather, feed bills, equipment breaking and about 47 other things before breakfast.
Sometimes the answer isn’t cute.
Sometimes it doesn’t fit on a beige Canva graphic.
But I’d rather give you the truth about how your food is raised than sell you a fairy tale about it.
Buy from the farmer whose practices align with what matters to you.
Just make sure you actually know why it matters.
