05/28/2026
From Singapore 🇸🇬 to Portland 🇺🇸Store Shelves 🌲 — Meet Sibeiho, Oregon’s Award-Winning Singaporean Sambal Brand 🌶️
If you love chili crisp or chili oil — Sibeiho Sambal is your next obsession. Bolder. More complex. More versatile. And made right here in Portland, Oregon from treasured family recipes. Keeping it real always🙌
Watch the full Fox 12 KPTV interview with founder Holly Ong — link in bio 👆
✨ WHO WE ARE
Sibeiho is a women-owned, BIPOC-founded Singaporean food brand based in Portland, Oregon. Co-founder Holly Ong left corporate career at Nike to bring the bold, layered, multicultural flavors of Singapore — Chinese, Malay, Indian, and Nonya influences — to the Pacific Northwest in a jar you can grab at your local grocery store.
🌶️ OUR SAMBALS - YOUR FLAVOR CHEAT SAUCE
Three signature small-batch sauces, all-natural, locally sourced ingredients:
• Boomz Sambal — your everyday bold funky umami upgrade
• OMG! Sambal® — the cook’s secret weapon for stir-fries, marinades & more
• AF Chili Chunka Sambal — tangy, garlicky, perfect for rich & fried foods
Use it on eggs, salmon, rice, avocado toast, charcuterie, noodles, BBQ — sambal makes everything better. 🍳🐟🥑
🏆 RECOGNITION
• 4x Good Food Award Winner — craftsmanship, flavor & social responsibility
• Featured on Fox 12 KPTV with Greg Nibler
• Supported by Market of Choice MOJO Program, Built Oregon & Xcelerate Women
🛒 WHERE TO FIND US
📍 Market of Choice, New Seasons stores across Oregon; PCC Market, Metropolitan Market across Washington
🌐 sibeiho.com — shop online, ship anywhere
📺 Full Fox 12 interview — link in bio
💬 SAMBAL 101
Not sure what sambal is?
Sambal is Singapore’s original chili sauce — think of it as chili crisp’s bolder, more complex, more cultured cousin. Made from chilies, aromatics, and generations of know-how, it’s the condiment Southeast Asia has been putting on everything for centuries. Now it’s made fresh in Portland, Oregon. 🌶️🌲