Rowdy, LLC
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- Rowdy, LLC
Rowdy Bars is about embarking on adventures, about accepting challenges, about persevering daily. Perseverance. Her husband took a bite, then another. Rowdy Bars.
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Reno, NV
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Our Story
As a triathlete, hardcore outdoor enthusiast and dedicated entrepreneur, Rowdy’s founder, was no stranger to uphill battles. Years of long trails, late nights, steep hills and unavoidable stress didn’t just challenge Kellie’s tenacity—but her body.
Although she was well-versed in eating clean and paying attention to the ingredients in her food, she started to notice that anytime she ate something off—she felt off. Digestive issues started to disrupt her day-to-day life and rob her of her rowdiness. It didn’t take Kellie long to recognize that a healthy digestive system was the key to better overall health and just plain feeling good.
Kellie wanted to eat healthy, but that didn’t mean that she wanted to spend all her time carefully planning each meal. Even more, it was in the spontaneous and adventurous moments in life, that packing a plain chicken breast and some broccoli just wasn’t always going to happen! The hard fact was that sometimes healthy eating was inconvenient and convenient eating was unhealthy. There had to be a better way. So, Kellie set out on a mission–to create a snack food that was not just convenient but clean, and that went the extra mile to promote good digestive health.
She tussled with muffins and then grappled with energy bites … nothing had that same kick (and the tastes left a lot to be desired) and everything had to pass her husbands taste-test. After researching for the perfect ingredients, countless mishaps, spills, mini-explosions, and battles with her smoke detectors, Kellie nailed it. Kellie had accepted the challenge and won. The very first prebiotic snack bar was born! And Kellie knew then she wouldn’t stop there.