New Rival Cattle Company

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New Rival Cattle Company Est. 2016 we are focused on breeding high performing Maine, Chi, and Simmental cattle that will perform in the show ring and produce on pasture

Barns are OPEN!! With beautiful weather coming this weekend, and a few steers, heifers still looking for their showman w...
10/02/2026

Barns are OPEN!!

With beautiful weather coming this weekend, and a few steers, heifers still looking for their showman we will be opening the barns back up this weekend for anyone in the area!

We will be doing this in a pasture sale style, all calves will be First Come First Serve and sold as is! Pack your muck boots and stop out to see some quality calves priced to move!

With any questions please reach out to Nick Benedetto 608-495-9400 or Sami Benedetto 920-460-8146

Due to family medical reasons the buyer backed out! So once again up for grabs is this purebred shorthorn steer, full si...
10/01/2026

Due to family medical reasons the buyer backed out! So once again up for grabs is this purebred shorthorn steer, full sib to the one we sold last year who had great success in Pennsylvania

With any questions call or text Nick Benedetto 608-495-9400 or Sami Benedetto 920-460-8146

He’s kid friendly, super hairy, sound with a big hip, and ready to make some kid very happy!

The dust has settled, calves are off to their new homes, and we wanted to take a moment to say thank you! Thank you to e...
09/29/2026

The dust has settled, calves are off to their new homes, and we wanted to take a moment to say thank you!

Thank you to every family, and showman that has supported our program over the years! We are truly blessed to have been able to get calves out everywhere we have! We look forward to seeing all the success our customers will have this year and the relationships every showman will build with the calf they have gotten from us!

We are still working hard on a group of heifers, and if you missed out and are still in the market for a steer we have a few younger ones being worked yet! Reach out with any questions on those as we would be happy to help!

Above all thank you again for the continued support in our program and family!

🔥PSA🔥If you are stopping for open house today and no one is in the barn please call 920-460-8146! Nick Benedetto is work...
09/20/2026

🔥PSA🔥

If you are stopping for open house today and no one is in the barn please call 920-460-8146! Nick Benedetto is working so only Sami Benedetto is here and she may have run to the house to check dogs or get food!

We look forward to seeing each and everyone of you and offering this set of calves to you all!

09/20/2026

Huge potential as a fat steer for this one! Available private treaty now!

Update: sold Tag 16 ready for your consideration
09/19/2026

Update: sold

Tag 16 ready for your consideration

Don’t let the rain stop you! Barns are open all weekend for the Genetic Reflections Pasture Sales! All calves are priced...
09/19/2026

Don’t let the rain stop you! Barns are open all weekend for the Genetic Reflections Pasture Sales! All calves are priced, washed, and ready for your consideration!

With any questions, as always, reach out to Nick Benedetto 608-495-9400 or Sami Benedetto 920-460-8146

Update: SoldThe weather has made it hard to get calves in the picture pen, but we are still doing what we can! Tag 25 Pe...
09/19/2026

Update: Sold

The weather has made it hard to get calves in the picture pen, but we are still doing what we can!

Tag 25 Perfection x BWCC Re*****on
Purebred shorthorn full sib to the one we sold last yeah that was very successful in Pennsylvania

Don’t forget barns are open today! Pack a raincoat if you plan to stop but to miss out on these private treaty calves!

These two are sure to turn some heads! Both are All Me x Maternal Made x Who Da Man Tag 14 is a purebred Maine bull Tag ...
09/18/2026

These two are sure to turn some heads!

Both are All Me x Maternal Made x Who Da Man

Tag 14 is a purebred Maine bull
Tag 18 is a purebred Maine heifer

All calves are FCFS this year! Don’t miss your chance to check them out! Barns are open all weekend for the Genetic Reflections Pasture Sales

With any questions call Nick Benedetto 608-495-9400 or Sami Benedetto 920-460-8146

The rain won’t stop us! We are stop M on Genetic Reflections Pasture Sales this weekend! Be sure to stop in to view an a...
09/18/2026

The rain won’t stop us!
We are stop M on Genetic Reflections Pasture Sales this weekend! Be sure to stop in to view an awesome set of calves all being offered private treaty!

Tag 19 Claim to Fame x Grand Fortune
Maintainer and 1/2 Simi

Don’t miss your chance to add this one to your string! Loads of potential here, she gets better and better every day

Address

18081 Schafer Lane
Richland Center, WI
53581

Telephone

+19204608146

Website

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