Your Dairy Checkoff

08/27/2026

Dairy farmers from Minnesota, Texas, Illinois and Georgia came to the DMI office to meet with staff, share their stories and talk through the challenges and opportunities for the future of dairy.

08/19/2026

Protein is having a moment, and dairy is well positioned to lead the way. From milk protein concentrate and whey to emerging opportunities in healthy aging, sports and GLP-1-related nutrition, checkoff-funded research is helping turn science into products consumers want. Explore how long-term investment and industry partnerships are creating new opportunities for dairy and building demand for the future.

Protein seems to be everywhere these days. Consumers are seeking it because they recognize its role in muscle health, healthy aging, and overall nutrition. The growing use of glucogon-like peptide-1 (GLP-1) medications has only heightened interest in food

08/11/2026

Dairy is in nearly every household in the U.S. and remains one of the most trusted food categories. More than half of consumers say dairy is relevant to them, meaning they see it as a product that fits their lives and one they want to keep buying.

That said, relevance is something you never should take for granted. Consumer preferences shift. New competitors enter the market. Eating habits evolve.

Strategic intelligence helps us stay connected to these changes so we can continue to earn our place in the shopping cart.

Farmers rely on credible information to make decisions every day. The dairy checkoff follows the same approach so we can fulfill our mission of driving sales and building trust.

07/28/2026

With 95% of the world’s consumers living outside U.S. borders, international markets are impossible to ignore... Improving, maintaining and expanding U.S. dairy market access requires grit, tenacity, resilience and partnerships for sustained impact and growth, and the U.S. Dairy Export Council (USDEC) is committed to leading the charge.

USDEC receives the majority of funding from dairy farmers through the dairy checkoff – administered through DMI.

The U.S. is a global powerhouse on the world stage, and with 95% of the world’s consumers living outside U.S. borders, international markets are impossible to ignore.

07/27/2026

National Dairy Council’s (NDC) new LinkedIn Page is live, creating a dedicated channel to share evidence-based dairy nutrition insights and resources with health and wellness professionals, researchers, thought leaders and industry stakeholders. The page will help expand the visibility of NDC’s science-based perspectives and support ongoing engagement with the broader nutrition and wellness community. We encourage farmers and other industry professionals to follow the page, engage with content and share it with your networks.

Visit: linkedin.com/company/nationaldairycouncilusa

07/24/2026

Today’s consumers are increasingly looking for food and beverages that deliver high-quality protein, great taste and convenience. Through the dairy checkoff’s strategic partnerships with food industry leaders, your investment is doing more than just moving product, it’s placing dairy at the center of some of the most significant modern food trends.

Learn more: https://www.dairycheckoff.com/programs/partnerships/beverage-boom-driving-dairy-sales

07/22/2026

DMI’s Aris Georgiadis shares how the checkoff’s new “Dairy Does More” campaign is working to position dairy outside traditional categories and thinking. This work features lighthearted digital media and strategic partnerships to showcase unexpected health and wellness and snacking benefits.

Aris Georgiadis For nearly a decade, the checkoff’s Undeniably Dairy brand has helped strengthen consumer t

07/19/2026

Happy National Ice Cream Day! What is your favorite flavor?

07/18/2026

Dr. Katie Brown from National Dairy Council shares that as more consumers use GLP-1 medications, eating habits are shifting toward smaller meals where every bite needs more nutrition. Dairy products are positioned to fit this need with its calcium, high-quality protein and other essential nutrients.

It’s likely many people in the dairy industry have heard about glucagon-like-peptide-1 (GLP-1) medications by now. More consumers are turning to GLP-1 medications to help them manage their weight and improve their health. Much attention focuses on t

07/16/2026

"For the last several years, I have been honored to serve as a judge of the checkoff-led competition. Each year, the experience leaves me even more optimistic about our industry’s future.

The dairy checkoff invests in many immediate opportunities, but this competition reminds me we’re also investing in tomorrow. When I watch college food science students present products they’ve spent months developing, I see creativity. More important, I see the next generation of innovators who will help shape the future of dairy.

And I can’t stress enough why that matters.

Innovation has always been essential to dairy’s success. Consumer preferences continue to evolve, and dairy must evolve with them. The products that fill grocery carts today don’t look like they did 20 years ago, and they certainly won’t look the same 20 years from now.

That’s why this competition is such an important part of our checkoff strategy."