Obour Foods

Obour Foods Obour Foods. It's time to cross over. Made with heart in San Francisco. No additives. No preservatives.

12/05/2025

Our Hummus Fridge has been making some hummus-lovers VERY happy. šŸ˜Š

11/25/2025

just another Sunday in paradise working for the greatest hummus company in the world.

Hey. knock knock. Anyone there?I donā€™t really post here as often as I should, but I figured itā€™s about time I introduce ...
10/29/2025

Hey. knock knock. Anyone there?
I donā€™t really post here as often as I should, but I figured itā€™s about time I introduce myself ā€” and more importantly, what Iā€™ve been building and cultivating over the past eight years, and where things are headed.

Iā€™m Elliot ā€” the talented mastermind of a genius behind Obour Foods. (Just kidding. Kind of.)
What started as a single table at one SF farmers market in 2018 has grown into something far bigger than I ever imagined.

Weā€™re now at more than 20 farmers markets every weekend across the Bay Area and now Los Angeles. Youā€™ve probably seen one of our hummus fridges inside a bar or taproom too.

Our retail shop at the San Francisco Ferry Building is open seven days a week. A team of 35 incredible people keeps this whole operation running week after week.

Revenueā€™s in the seven figures. Our production facility is our own. Weā€™re vertically integrated from chickpea to jar. All of it built without investors ā€” still fully bootstrapped, still independent, and still figuring it out as we go.

After eight years in CPG, one thingā€™s clear: gimmicks and hype donā€™t last. Focus on the product. Focus on the customer. People notice ā€” and they keep coming back.

The truth is, our social media hasnā€™t kept up with what Obourā€™s become. Weā€™ve been too busy actually building it. But itā€™s time this page starts reflecting the scale of what weā€™ve grown.

Iā€™m way too busy running the company to give social media the time it deserves, so yeah ā€” itā€™s probably time to bring someone on to handle it. Someone whoā€™ll share more of what happens behind the scenes ā€” the real work, the chaos, the craft, and the people who make this whole thing move. Itā€™s super interesting. You guys will love it.

Iā€™ve built the foundation. Now itā€™s time to show it.
What kind of things would you want to see here? The people? The process? The business? Farmers markets? Tell me in the comments ā€” Iā€™ll read every one.

ā€” Elliot Sharifi
Chief Hummus Officer
Obour Foods

8 flavors. 0 crumbs.
05/28/2025

8 flavors. 0 crumbs.

Just in case you needed a reminderā€¦
05/24/2025

Just in case you needed a reminderā€¦

Everyone is in awe of the hummus fridge.
05/09/2025

Everyone is in awe of the hummus fridge.

SF-born. Boldly made. Iykyk
04/10/2025

SF-born. Boldly made. Iykyk

Have you visited our little hummus shop at the yet? Itā€™s open everyday for all your hummus, pita chip, tahini and toum ...
12/14/2024

Have you visited our little hummus shop at the yet? Itā€™s open everyday for all your hummus, pita chip, tahini and toum needs.

Is the party even worth going to if Obour isnā€™t there?Clockwise from top left: Gochujang Toum, Classic Hummus, Zhoug Hum...
10/17/2024

Is the party even worth going to if Obour isnā€™t there?

Clockwise from top left: Gochujang Toum, Classic Hummus, Zhoug Hummus, Garlic Toum

WIN FREE HUMMUS! Yes, šŸ†“!The weekend is almost here and weā€™re giddy with excitement getting ready for you! šŸ˜Comment below...
09/12/2024

WIN FREE HUMMUS! Yes, šŸ†“!

The weekend is almost here and weā€™re giddy with excitement getting ready for you! šŸ˜

Comment belowšŸ‘‡ with where you buy Obour, whether itā€™s any one of our 17 weekend farmers markets, a Bay Area natural grocery store, or our shop.

One lucky commenter will get a FREE jar of Berbere hummus redeemable at any of our farmers markets or our shop.

Stop by our shop at the and check out our drink selection! We curate a rotation of some of the most delicious unique st...
09/10/2024

Stop by our shop at the and check out our drink selection! We curate a rotation of some of the most delicious unique stuff in liquid form šŸ’¦. Weā€™ve got cold brew ā˜•ļø, weā€™ve got matcha šŸµ, weā€™ve got iced teas ā˜•ļø, tepache, olipop, and more!

Thereā€™s something very special about our baked pita chips. Something that drives our customers to constantly tell us tha...
09/10/2024

Thereā€™s something very special about our baked pita chips. Something that drives our customers to constantly tell us that theyā€™re actually the best theyā€™ve ever had.

What is it?

Honestly, it beats me.

Comment below šŸ”½ with what you love about our pita chips! One lucky winner will be chosen via DM for a free tub redeemable at any of our 17 farmers markets or our location.

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San Francisco, CA
94109

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