Join "The New Pop Culture" ™ HARD® is the soft drink replacement ™ and gives the health-conscious consumer a dynamic alternative to both coffee and energy drinks. Meticulously crafted with natural flavors, vitamins, and just the right amount of caffeine. Other companies use large amount of corn syrup, giving consumers a sugar rush followed by a debilitating crash and an overdose on vitamins that c
annot be metabolized effectively, stressing organs such as the liver and kidneys. At HARD® we believe a quality product should be delicious, effective, and crash-free.HARD® carries the unique advantage of being fully enjoyable as a stand-alone beverage, as well as being designed to blend perfectly when mixed with your beverage of choice. Whether straight or mixed, our product line is the replacement to their familiar-named predecessors. Why sacrifice your palette for the boost you need for your day or night? If you want a mixed drink, why dilute your high-quality spirits with inferior products? HARD® lets you create a bold and refreshing replacement to the outdated world of soft drinks. We're all craving a new experience, “The HARD® Experience” Our top-quality products delivers it all! Naturally flavored, we refuse to use corn syrups, food coloring, and the artificial ingredients that will slow you down. HARD® Delivers• Premium Crafted Flavors• Caffeine and Vitamin Infused• Superior Ingredients• No Taurine• No Corn Syrup• No Artificial Sweeteners• No Artificial Flavors• No Colors• No Compromises. Drink HARD®, Live HARD®