Effertz Key Ranch

03/17/2026

A huge thank you is in order to Christensen Charolais Ranch from Wessington Springs, SD for their purchase of Keys Kahuna 6N!! We couldn't be more excited for him go out and work this spring!

Kahuna has been something special from the moment he hit the ground. He has been a dream to work with and show. He's quiet as a mouse and continues to impress us as he matures!

We look forward to his future, and we are ecstatic to see him go out and work for Christenson's! We are already looking forward to his calves next spring around here!

03/13/2026

Sale day was snowy, but we all got together and had a great sale despite the weather! We want to extend our deepest gratitude and thank you's to the buyers, bidders and all those in attendence in the seats and online in our 48th Annual Bull Sale! Your interest, inquires and purchases mean the world to us, and we look forward to the bulls going out and working for you on your operations!

Thank you so much to our crew at home for holding down the fort, with the weather settling in yesterday we are so thankful to Kyle and Pat for keeping things running around the yard. Another big thank you to everyone in the pens out back bringing the bulls into the ring, things ran so smoothly because of them!

Thank you to Rugby Livestock Auction for everything, we are very grateful for your crew!

From the bottom of our hearts, thank you all so much!!

03/12/2026

Today's the day!!

Join us at 1pm CST today! If you are unable to be in the seats, you can sign up to bid at liveauctions.tv - click the link below to go straight to the sale!

https://liveauctions.tv/auction/5129/detail

If you would like to be on the phone bidding you can call any of us listed in the catalog!

03/12/2026

03/11/2026

Tomorrow is the day..

We welcome you to our 48th Annual Bull Sale tomorrow here at Rugby Livestock Auction in Rugby ND. The bulls are penned here now for your viewing so please stop by if you can't be with us in person tomorrow!

Don't forget if you can't be in the seats you can sign up to bid online at LiveAuctions.tv or jump on the phone with one of us listed in the catalog!

Videos are up on LiveAuctions.tv - just click the link below:
https://liveauctions.tv/auction/5129/detail

03/10/2026

Sale time is exactly 45 hours away! As we are closing in on Thursday, March 12th....

‼️ Today's feature ‼️- two exciting Red Charolais bulls!

Lot 42 - Keys Lexus 127N
Lot 44 - Keys Ranger 145N

Check out their videos below in the link:
https://liveauctions.tv/auction/5129/detail

Reach out to us with any questions you have, and we look forward to seeing you sale day!

03/09/2026

It's sale week!! Plan to join us this Thursday, March 12th at Rugby Livestock Auction, Rugby ND!

‼️‼️ Today's feature bulls ‼️‼️
Lot 26 - Keys Frontier 94N
Lot 27 - Keys Historic 4N

If you can't be with us in person, please sign up to bid through liveauctions.tv

Head over to our website www.effertzkeyranch.com to view the catalog, and supplement sheets and to view all individual videos click the link to LiveAuctions.tv!

Or just click the link below:
https://liveauctions.tv/auction/5129/detail

See you THURSDAY March 12th!!

03/08/2026

UPDATE on Lot 37 - Keys Cinnabar 113N

Pedigree correction!

Unfortunately we lost this guys dam not long after he was born last year, and the cow that raised him is in his pedigree in the catalog. See the screen shot below in the comments for the proper pedigree.

Please reach out to us if you have any questions!

03/06/2026

The group of Red Charolais heifers we are offering next week is a good one! Check out their individual videos on LiveAuctions.tv - Click the link below!

https://liveauctions.tv/auction/5129/detail

Sale day next Thursday, March 12th at 1pm CST!