08/22/2026
We understand that the rising cost of beef has put pressure on the American family. However flooding the market with 300,000 metric tons of imported ground beef with no tariffs for 90 days is not a solution for American ranchers. It's a short-term price fix that puts more downward pressure on the cattle producers who are already struggling to stay viable. President Trump has not said which countries this beef is coming from or who committed to the 25% price reduction he's promising.
American cattle ranchers have been dealing with years of drought, high feed costs, and a shrinking herd. The answer to that is not more cheap imported beef with lower standards competing against them on shelves with no country of origin label required to tell you the difference.
We will continue to source 100% American ranch raised cattle... That is not changing. When you buy from us you can buy with confidence that the beef you buy isn't imported from another country.
No matter who tells us what we CAN do, there are some things that we just WON'T do. This is one of them.