The Beer Institute

10/15/2026

Ready for PUMPKIN SPICE SEASON?

Kick off fall with our roasted pumpkin with pumpkin ale.

(You'll LOVE it.)

Full recipe >> https://www.b**rinstitute.org/recipes/roasted-pumpkin-pumpkin-ale/

10/09/2026

It's B**R AND PIZZA DAY!

But what b**r actually pairs BEST with your favorite slice?

B**r Institute Master Cicerone Neil Witte is here to break down the perfect b**r-and-pizza pairings in the latest B**R 101.

Grab a slice, crack open a b**r and let's get down to it >>

10/08/2026

B**r jobs are a lot bigger than just brewers and importers.

They're the machinists, electricians, plumbers, can makers, bottlers, equipment manufacturers, office staff and delivery drivers. All the people who keep our facilities operating.

More than 2.42 million jobs in total are supported by b**r, in every state and every congressional district. That’s worth celebrating.

Cheers to !

10/07/2026

It's , and we're giving a shoutout to the people who keep America's b**r industry brewing.

Manufacturing is at the heart of the b**r industry.

Brewers, machinists, can makers, bottlers, equipment manufacturers: you name it. In total, the U.S. b**r industry supports more than 77,000 manufacturing jobs, all across the country.

Cheers to the manufacturing workers who keep our b**rs full!

10/01/2026

It’s not just any b**r served at Munich’s Oktoberfest!

The b**r they’re drinking at the official festival comes from six traditional Munich breweries: Augustiner, Hacker-Pschorr, Hofbräu, Löwenbräu, Paulaner and Spaten.

But you know what? We're not that picky.

There are b**rs for every flavor profile and every taste.

So whether you love a German festbier, a crisp light l***r, a pale l***r or one of the growing number of low- and no-alcohol options, there's a b**r for you.

And that's really what we think Oktoberfest is all about: celebrating with friends, family, coworkers and neighbors. Prost!

More facts about Oktoberfest >> https://www.b**rinstitute.org/prost-to-oktoberfest-celebrating-munichs-famous-b**rfest/

09/28/2026

Looking for a reason to gather with friends over a cold one?

We’ve got you! It’s National Drink a B**r Day.

Cheers!

09/27/2026

It's Football Sunday.

You know what to do:

✅Buy your favorite six-pack.

✅Dust off that team jersey.

✅Bring friends.

CHEERS to a big win in Week 3!

09/25/2026

This might go down in history as the best wedding ever…

We’re talking about the October 12, 1810, wedding of Crown Prince Ludwig of Bavaria and Princess Therese of Saxe-Hildburghausen, who celebrated their marriage in the most epic way possible:

With a giant b**r festival in Munich.

In fact, the celebration was such a huge hit with the people of Bavaria that it became an annual Munich tradition… one millions of people now celebrate every year as Oktoberfest.

B**r: bringing people together—even to celebrate a 216th wedding anniversary.

Find out more about Oktoberfest >> https://www.b**rinstitute.org/prost-to-oktoberfest-celebrating-munichs-famous-b**rfest/

09/23/2026

Hey, why’s Oktoberfest in September?

Oktoberfest used to be in October (which makes sense) back when it was founded in 1810 but, as the celebration grew, organizers shifted the festival earlier into late September to take advantage of warmer weather and longer days in Munich.

(It also puts Oktoberfest in the harvest season: a great time to celebrate the natural ingredients, like hops and barley, that go into every b**r.)

Find out more about Oktoberfest >> https://www.b**rinstitute.org/prost-to-oktoberfest-celebrating-munichs-famous-b**rfest/

09/22/2026