PEAK Genetics

PEAK Genetics PEAK is the source of superior genetics to the URUS brands and the world.

PEAK has deep roots in the industry through its origin within the URUS family of companies. URUS is a holding company with cooperative and private ownership and is positioned at the heart of the dairy and beef industry. Its family of companies include Alta Genetics, GENEX, Jetstream, PEAK, SCCL and VAS, with each having its own unique identity, products, and services. These companies work globally

to provide cutting-edge dairy and beef genetics, customized reproductive services, dairy management information to take producers to the frontline of progressive dairy farming, and an array of products and services to help bovines reach their full genetic potential. Mission Statement: We develop sustainable cattle for our global clients using exceptional animal care and innovative technologies to provide superior genetics and high fertility semen.

Stop your scroll, this deserves some celebration! 🎉After more than five decades in the workforce, including 11 years of ...
05/29/2026

Stop your scroll, this deserves some celebration! 🎉

After more than five decades in the workforce, including 11 years of dedicated service at our DBC site, Ken Fleischer is preparing to turn the page to a well-earned retirement. His career has been defined by hard work, consistency, and a steady commitment to the people and animals he cared for every day. We thank Ken for the countless contributions he has made throughout his career and wish him nothing but happiness, good health, and plenty of exciting projects in retirement.

Wish him a farewell note in the comments below! 👇

Five years of growth, teamwork, and learning. Congratulations to one of our Shawano Bull Housing Supervisors, David Roit...
05/26/2026

Five years of growth, teamwork, and learning.

Congratulations to one of our Shawano Bull Housing Supervisors, David Roitt, on FIVE years with the PEAK Team. His drive for efficiency and improvement makes him an important leader and a valuable player. We are proud to celebrate this milestone with him!

Leave him a note in the comments!

Give me an... A! Are you feeling creative? Our Genetic Support Team names and registers all our donors and sires, but we...
05/22/2026

Give me an... A!

Are you feeling creative? Our Genetic Support Team names and registers all our donors and sires, but we want your help naming our next generation of PEAK genetic superstars! All that is required is that the name is 8 characters or fewer and is appropriate for all audiences.

Take your chance to name a future superstar and leave your name suggestions that begin with "A" in the comments below!

Adaptability is his middle name... well, not really. Congratulations to Jake Moder, Livestock Specialist, on reaching TE...
05/20/2026

Adaptability is his middle name... well, not really.

Congratulations to Jake Moder, Livestock Specialist, on reaching TEN years with our PEAK Team. Jake has been with our company through many changes, showing his adaptability, dedication, and expertise. He is passionate about his work and demonstrates it every day. We appreciate your commitment to PEAK. We hope for more years together!

During Mental Health Awareness Month, we want to remind our industry to take care of your agricultural community. Farmer...
05/18/2026

During Mental Health Awareness Month, we want to remind our industry to take care of your agricultural community. Farmer su***de rates are 2-5x higher than the national average and continue to be a growing epidemic.

So hug your farmer friends a little closer and make time for the places and people that bring you the most peace. 💜🧠

Farm Aid Hotline: Provides crisis support.
988 Su***de & Crisis Lifeline: Available 24/7

Decades with Diane 🤍Our amazing Billings' Sire Health Coordinator is celebrating 20 years with our PEAK Team. Diane is a...
05/15/2026

Decades with Diane 🤍

Our amazing Billings' Sire Health Coordinator is celebrating 20 years with our PEAK Team. Diane is a vital asset to our staff with her expertise, kindness, and selflessness. It is obvious that all her colleagues adore her, and we are incredibly lucky to be celebrating this incredible accomplishment with her. We are so proud, congratulations!

It’s National Beef Month, and we’re tipping our hats to the cattle, the caretakers, and the craft behind every cut 🥩If y...
05/13/2026

It’s National Beef Month, and we’re tipping our hats to the cattle, the caretakers, and the craft behind every cut 🥩

If you had an endless supply of just one cut, what cut would you pick?

🥩Ribeye
🥩Filet Mignon
🥩NY Strip
🥩Sirloin

This Mother’s Day, we’re taking a moment to celebrate the women who balance early mornings, full schedules, and the ever...
05/10/2026

This Mother’s Day, we’re taking a moment to celebrate the women who balance early mornings, full schedules, and the ever-changing rhythms of raising a family, all while making an impact across our organization. But more importantly, at home. 💐

We like our bulls cool, calm, and collected 😎We want to recognize our Argentina Team for their commitment to Animal Welf...
05/05/2026

We like our bulls cool, calm, and collected 😎

We want to recognize our Argentina Team for their commitment to Animal Welfare. This group conducted a five-day training program on low-stress cattle handling and bovine management with their production team. This initiative reinforces PEAK's commitment to animal welfare and the productivity of our bulls. Great job embracing the PEAK culture and values!

04/30/2026

How do we define a Laboratory Technician?

A Lab Technician can be many things, which is why we are looking for a quality candidate to fill our open position in Watertown, WI. Come join our talented team, where you will be surrounded by people who are passionate about the agriculture industry, bovine genetics, and client satisfaction.

If you need more description, click here: https://hdjm.fa.ca2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_3/jobs/preview/1852

Address

N8452 Airport Road
Watertown, WI
53094

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

(507) 923-1881

Website

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