Nourse Farms

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Nourse Farms Nourse Farms is committed to offering the best berry plants available. We are a premier grower of small fruit plants. We also offer asparagus and horseradish.

We have an extensive selection of strawberry, raspberry, blackberry, blueberry, currant, gooseberry, and elderberry varieties.

10/15/2026

2027 ordering is OPEN!

Strawberries, raspberries, blueberries, asparagus, and more. Your next great season starts here. 🌱

Order early for the best selection, and start planning the field of your dreams.

Shop the 2027 lineup through the link in our bio.

Our 2027 ordering season is officially OPEN!Now is the perfect time to start dreaming (and planning!) for next season. 🍓...
10/15/2026

Our 2027 ordering season is officially OPEN!

Now is the perfect time to start dreaming (and planning!) for next season. 🍓

Browse our berry plants and vegetable roots, find the varieties that fit your goals, and get a head start while selection is at its best.

Shop now: https://www.noursefarms.com/

What are you most excited to grow in 2027? Tell us in the comments!

09/08/2026

For the sixth year, the Nourse Farms team is proud to participate in Will Bike 4 Food on September 20, 2026. 🚲

Organized by the Food Bank of Western Massachusetts, this annual cycling fundraiser brings our community together around an important shared goal: helping ensure our neighbors have access to nutritious food.

This year, our team has set a goal of raising $5,000 to help support the Food Bank of Western Massachusetts. Every $1 donated provides 3 nutritious meals. Together, small donations add up to real change.

We’d be grateful for your support as we work toward our goal. Whether you donate, share our fundraiser, or cheer us on, thank you for being part of our team!

Support the Nourse Farms WB4F team by visiting our team link (Facebook): https://secure.foodbankwma.org/site/TR/Events/General?pg=team&team_id=4860&fr_id=1170 or clicking the link in our bio (Instagram).

Spotted at Big Y World Class Market in Northhampton, MA!Even though our Fresh-Picked Berry Tent has closed for the seaso...
08/30/2026

Spotted at Big Y World Class Market in Northhampton, MA!

Even though our Fresh-Picked Berry Tent has closed for the season, our Native Strawberries grown in Whately can still be found at grocery stores in Massachusetts!

Our CEO John Place captured this photo yesterday while out shopping with his family! 🍓

08/21/2026

A season worth looking back on. 🍓🫐

Our Fresh-Picked Berry Tent may be closed for the year, but we’re still thinking about all the berries, smiling faces, and summer memories that made this year so special. ✨

We put together a reflection on the 2026 season, sharing some of the things that made this season one to remember. Read the full article, That’s a Wrap: Reflecting on Another Sweet Season, on our blog at NourseFarms.com, or click the link in our bio (Instagram), or click here: https://www.noursefarms.com/blogs/news/that-s-a-wrap-reflecting-on-another-sweet-season

08/20/2026

Technology is helping us raise the bar on quality and consistency at Nourse Farms.

Our FlexSorter can process up to 10,000 plants per hour, helping our team evaluate root development and top growth while sorting black raspberry plants by quality grade.

As a vertically integrated berry propagation company, investing in technology helps us improve efficiencies, standardize our processes and deliver greater consistency from plant to plant.

It’s another way we’re combining innovation, technology and experience to grow better plants for our customers.

Learn more about the Nourse Difference: https://www.noursefarms.com/pages/the-nourse-difference

08/07/2026

This Saturday, August 8, is the final day for our Fresh-Picked Berry Tent, and we’ll be open until 1:00 p.m.

Stop by one last time to stock up on tasty strawberries, blueberries, raspberries, and blackberries before we close for the season.

Hours:
Friday: 9 a.m. – 5 p.m
Saturday: 8 a.m. – 1 p.m

As another season comes to a close, we sincerely thank everyone who visited our Berry Tent this year. Whether you stopped by once or made us part of your weekly routine, your support means so much to us. Thank you for supporting local agriculture and making this season one to remember. 🍓✨

Just when you thought berry season was almost over... we've got one more surprise. 🎉 Thanks to continued harvests, our B...
07/31/2026

Just when you thought berry season was almost over... we've got one more surprise. 🎉

Thanks to continued harvests, our Berry Tent will remain OPEN for one more week!

Stop by for the sweetest fresh-picked strawberries, raspberries, blackberries, and blueberries in the Pioneer Valley!

Monday–Friday: 9 a.m. – 5 p.m.
Saturday: 8 a.m. – 4 p.m.
Sunday: Closed
41 River Road, Whately, MA 01093

While you visit the Berry Tent, consider supporting our Summer Food Drive & Fundraiser, in partnership with the Food Bank of Western Massachusetts and Will Bike 4 Food, to help provide meals for individuals and families experiencing food insecurity in our region. Non-perishable food donations are welcome, and every contribution, large or small, makes a difference.

Help us reach our $5,000 fundraising goal and make a difference in our community! Support our team here: https://secure.foodbankwma.org/site/TR?team_id=4860&fr_id=1170&pg=team&fbclid=IwY2xjawTZuCBwZG9mAWV4dG4DYWVtAjEwAGJyaWQRMWpBa25jV3RDWDJEYW0wTTJzcnRjBmFwcF9pZBAyMjIwMzkxNzg4MjAwODkyAAEe1YnnSW5bQkLas_Lcbir0jdRHhIKXCUA6zyCKVA6ZGdQ18U3KXmD5p2qEDok_aem_TEJxtB49attgScw5ckIPHQ

Still looking for strawberry plugs this season? We've got good news.More strawberry plug inventory just became available...
07/27/2026

Still looking for strawberry plugs this season? We've got good news.

More strawberry plug inventory just became available!

We've opened additional availability for new strawberry plug orders and add-on orders throughout the remainder of our shipping season.

Availability varies by variety and ship week, and inventory will be allocated on a first-come, first-served basis.

Contact our sales team today:
📧 [email protected]
📞 (413) 665-2658

Thank you, Agribusiness Henderson County, for highlighting our Mills River, NC, facility and the work our team does ever...
07/23/2026

Thank you, Agribusiness Henderson County, for highlighting our Mills River, NC, facility and the work our team does every day! 🍓

We were honored to welcome local agriculture educators for a behind-the-scenes look at how we produce high-quality strawberry plants for growers across North America. Investing in agricultural education and sharing the innovation behind our industry is always time well spent.

Address

41 River Road
Whately, MA
01093

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+14136652658

Website

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