24/09/2026
A HERITAGE ROOTED IN SOUTH AFRICA 💛
Some brands are created. Others become part of the fabric of a community.
For more than nine decades, Double “O” has been doing exactly that, bringing refreshment, flavour and a sense of togetherness to generations of South Africans.
The story began in 1934 in the heart of Cape Town’s District Six, where the brand’s journey started under the original name Marshall Bros. Soft drinks were bottled in glass bottles and transported in wooden crates, a far cry from the modern beverage industry, but the beginning of a legacy that would endure.
From District Six to a South African favourite
Double “O” is more than a soft drink. Its history is intertwined with the history of Cape Town itself.
As the business grew, so did its footprint. In 1971, the company expanded through the purchase of the Coo-ee plant in Lansdowne, which remains part of the organisation today.
Through changing times, changing tastes and changing generations, one thing has remained constant: a commitment to producing an authentic soft drink that delivers great flavour while remaining accessible to ordinary South Africans.
That is perhaps the true meaning of heritage, not simply surviving through the years, but remaining relevant through them.
A taste that brings people together
From family gatherings and celebrations to everyday moments with friends, Double “O” has found its place around the South African table.
Its range of flavours - including favourites such as Pineapple, Passion Fruit, Lemonade, Cream Soda and Cocopina, reflects the playful, diverse character of the brand. Today, Double “O” continues to offer its soft drinks in formats designed both for sharing and for enjoying on the go.
But the real secret isn't simply what's inside the bottle.
It's the memories created around it.
More than a drink. A legacy.
At the heart of Double “O” is family and community. The brand describes its roots as firmly planted in Cape Town, with the communities around it growing alongside the business.
That connection continues to shape the brand today, from community initiatives and events to its ongoing commitment to being proudly local.
Because heritage isn't about looking backwards.
It's about carrying the best of yesterday into tomorrow.
From glass bottles and wooden crates to a new generation of consumers, Double “O” has travelled a remarkable journey.
Since 1934.
Rooted in time. Refreshing today.
Double “O” - More Than A Drink. A Legacy.
💛💚💜