Blue Republic aspires to be more than just your average luxury brand. Blue Republic is “for the blue planet” and represents the new modern consumer who is cognizant of the world around him or her and aims to make a difference. We feel this is a message that will really resonate with our customer base and put our brand at a distinct advantage in the market. Blue Republic Mineral water is packaged i
n an innovative and sophisticated circular sphere that we have term the Blue Republic Orb. A lot of the design elements that make up the Blue Republic Orb are symbolic and have been carefully selected, the orb design was inspired by our catch phrase which “For the Blue Planet” so we then chose to have Blue Republic in an orb that resembled the Planet earth which is also known as the Blue Planet. The top which is a silver cap is symbolic of the planet earths melting polar ice cap, this is our way of reminding people of the ever present threat of global warming and how we all have a part to play in solving this problem of epic proportions.
