09/09/2026
🥩 CONSCIOUS MEAT EATERS, THIS ONE’S FOR YOU.
Why does Floreer beef look, taste and sometimes even differ in fat content from one season to the next?
Because we don’t farm our cattle in the conventional sense. We work with the veld.
Here’s a little insight into the beef behind Floreer:
🌿 Angus × Tuli
The Tuli is a golden-yellow to red, medium-framed beef cattle breed originating from Zimbabwe, from indigenous Sanga cattle. It is renowned for high fertility, tick resistance and heat tolerance, thriving in harsh, semi-arid environments and producing tender, well-marbled beef.
🌿 Veld reared
Our herd grazes on indigenous vegetation in the Steytlerville district of the Groot Karoo.
🌿 Way beyond “grass fed”
There is no intensive farming associated with their rearing.
No ploughing.
No sowing.
No irrigation.
No fertilising or related inputs.
🌿 Zero intervention beef
There is no cattle infrastructure on Suidland Farm. No kraals, head bales, vaccination or dipping resources.
It’s about as close to wild beef as we can get.
In fact, we find that the meat can have a subtle gamey quality in flavour.
🌿 The beef doesn’t travel
Our cattle are harvested in the veld with a silencer and slaughtered on the farm.
For the longest time, we have presented the Floreer beef to you unsupplemented, just as the veld provided it.
This means that during dry spells, we naturally ate leaner beef as a community.
Although the Steytlerville region had good rain this winter, we’ve found that our cattle are putting on weight, but not necessarily fat. We suspect this will change as the weather warms and the vegetation’s metabolic processes strengthen.
🌿 So why have we introduced oats?
Floreer does not want to participate in the animal fodder industry, on principle.
But we have worked with Suidland Farm to sow organically cultivated oats as a natural source of additional nutrition, with the aim of enhancing the fat content of the meat.
This is the Floreer approach: understanding the land, respecting the animal and being transparent about what ends up on your plate.
Order online: floreer.africa
WhatsApp orders: +27 79 561 5855
Store: +27 44 004 0183
