Ten To One Rum

Ten To One Rum A contemporary and elevated blend, created to challenge expectations and reinvigorate the way people taste, experience, and talk about rum.

A brand built to celebrate community, Ten To One champions the idea of unity through diversity—a spirit that embodies th...
08/11/2026

A brand built to celebrate community, Ten To One champions the idea of unity through diversity—a spirit that embodies the complexity, vibrancy, and vitality of the entire Caribbean region.

A special shout out to all those who show up and show out on behalf of the brand! Your passion, energy, and enthusiasm for Ten To One Rum inspire us everyday!

Happy Jamaica Independence Day! Wherever you’re celebrating, join us in raising a glass to one of the most unique rum pr...
08/06/2026

Happy Jamaica Independence Day!

Wherever you’re celebrating, join us in raising a glass to one of the most unique rum producing nations in all the Caribbean. A country forever punching above its weight and making an outsized impact on the global stage.

If you’re in New York, step outside and celebrate this Saturday for the inaugural Jamaica Day Parade taking place in Brooklyn!

07/30/2026

We asked some of NYCs best bartenders what they love about the worlds most misunderstood spirit. Now we’d love to hear from you!

What do you love about rum?

Join us this Saturday at Jean’s for the first edition of our Rum Club. It’s like a run club but with rum after. We’ll st...
07/28/2026

Join us this Saturday at Jean’s for the first edition of our Rum Club. It’s like a run club but with rum after. We’ll start with a short jog to the east side followed by some great rum and great vibes! See you there! Bring a friend

Ask any bartender and they’ll likely tell you Rum is the most diverse and interesting category in spirits. Forever misun...
07/26/2026

Ask any bartender and they’ll likely tell you Rum is the most diverse and interesting category in spirits.

Forever misunderstood, we’re reclaiming and reshaping the narrative one cocktail and one pour at a time. Join us as we re-introduce the spirit of the Caribbean with the world.

07/22/2026

Designer and all round creative force Nneka Ibeabuchi AKA Nneka Ibeabuchi. is giving vintage a second life. Through her label MADUA BUCHI she hand-sources one-of-one pieces and reworks them into something entirely new—garments that hold onto their history while stepping fully into the present.

This isn’t a brand chasing seasons or trends. Nneka is building a fashion house on reclamation and reimagination: honoring what came before, then dressing what’s next. Every piece carries its own story, made so the person wearing it can carry theirs too.

It’s that same conviction that drives Ten To One Rum. We’re both in the business of transformation—taking what’s been overlooked, discarded, or boxed into a single narrative, and proving it belongs front and center. We aren’t just reworking garments or blending rum—we’re giving old stories new form, one stitch and one pour at a time.

At Ten To One every day is World Rum Day. But today, we’re turning the volume all the way up and raising a glass to the ...
07/11/2026

At Ten To One every day is World Rum Day. But today, we’re turning the volume all the way up and raising a glass to the culture, the heritage, and the spirit that brings us all together.

Thank you to everyone who’s joined us on this journey so far! However you enjoy your Ten To One, we hope you’ve got a glass in hand and your favorite people by your side. 🥃✨

07/02/2026

The biggest misconception about rum? That it’s packed with sugar because it’s made from sugarcane.

Let’s let the science clear the air: distillation completely converts sugar into alcohol. When you strip away the artificial colors, flavorings, and cheap syrups that mass-market brands use to hide their flaws, what are you left with? A spirit that is naturally 0 grams of sugar. 🥃✨

At Ten To One, we are proudly 100% additive-free. No cutting corners, no hidden sweeteners—just an authentic taste of the Caribbean that will have you rethinking everything you thought you knew about rum.

Summer is here and July 4th is right around the corner. Take the work out of entertaining with our big-batch cocktail re...
06/26/2026

Summer is here and July 4th is right around the corner. Take the work out of entertaining with our big-batch cocktail recipes that celebrate very best of our Caribbean White Rum. With bold flavor and bright complexity in every pour, it’s the perfect base for all your summer cocktail needs.

Additive Free | 0g Sugar | 78 Calories Per Serve

06/23/2026

For Edvin Thompson fashion is far more than a statement—it’s a homecoming. Through his label Theophilio he transforms clothing into a canvas for identity and a celebration of his Jamaican heritage.

Theophilio is shifting the paradigm of high fashion, infusing the luxury space with the vibrant energy and unapologetic soul of the Caribbean. Every collection is proof that our stories aren’t just worthy of the spotlight—they are actively shaping the future of global style.

It’s that exact commitment to authenticity that connects Theophilio and Ten To One Rum . We’re both fiercely redefining Caribbean excellence on our own terms, rejecting outdated tropes to showcase a culture that is modern, vibrant, and deeply intentional. We aren’t just designing clothes or blending rum—we’re weaving our history into every thread and every pour.

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265 Elizabeth St
New York, NY
10012

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