SIP Certified

One of the wine industry’s oldest and most important third-party programs,SIP Certified utilizes a bl

08/25/2026

✨When it comes to winery marketing, who better to turn to than Heather Daenitz of Craft & Cluster?

Click the link in our bio to read the latest SIP Certified Marketing Tip where Heather answers 4 questions about how wineries should approach social media.

Photography by Heather Daenitz, Craft & Cluster

08/10/2026

What if your best pest control works the night shift? 🦉

Mesa Vineyard Management and Cal Poly are using GPS-tracked barn owls to better understand how vineyard design influences natural rodent control.

The research is revealing how healthy vineyard ecosystems can support both vines and the predators that protect them.

🎧 Listen to the full Sustainable Story at the link in our bio.

08/01/2026

Print isn't competing with digital...it's complementing it. 🖨️🍷

A thoughtfully designed brochure, postcard, bottle tag, or tasting room sign can create memorable moments, strengthen your brand story, and leave a lasting impression long after a guest's visit.

In this Marketing Tip, we explore why print still matters and how to use it intentionally alongside your digital marketing efforts.

🎧 Listen in to episode 317 of the Sustainable Winegrowing Podcast >>> link in bio.

07/22/2026

Great wine brings people in. Great experiences bring them back. 🍷✨

Today’s wine consumers are looking for more than a tasting—they want a memorable experience. From asking thoughtful questions to sharing behind-the-scenes stories, small moments can create lasting connections and inspire long-term loyalty.

In this Marketing Tip, Craig Macmillan of Niner Wine Estates shares practical ideas for designing winery experiences that guests will remember long after they leave.

Read more >>> sipcertified.org/members/news-and-insights
or
Tap the link in our bio.

07/15/2026

Inspections are due today! Please ensure all questions are answered and all inspector comments are resolved.

Please note, applicants are subject to late fees ($250–$500) for late reports.

Questions? Reach out to SIP Certified staff.

06/22/2026

Great growers never stop learning. 🌱🍇

✔ Earn CE hours
✔ Stay up to date on industry challenges and solutions
✔ Bring new ideas back to your vineyard

Here are some opportunities to keep your knowledge growing [see post ⬆️) from Tailgates in the field, to podcast episodes you can listen to on the go. 🎧

Because the vineyards that continue to evolve are the ones best positioned for the future. 💚

06/16/2026

🔍 How many examples of sustainability can your team find?

Last week, the team at Niner Wine Estates identified 41 examples of sustainability in action during their SIP Scavenger Hunt! 🌱🍷

From water conservation and wildlife habitat to employee wellbeing and resource efficiency, they discovered sustainable practices happening all around them...many hiding in plain sight.

Think your team can beat 41?

Contact us to schedule your own Sustainability Scavenger Hunt and see just how much sustainability is already woven into your daily operations.
📩 [email protected]

06/11/2026

✨ Is your certification accurate?

Check your blocks and acres (vineyards) and gallons (wineries) to ensure they’re accurate for the certification year.

This information is used to calculate your invoice total, and it appears on your certification letter to show what you have certified.

To learn how, check out the tutorial on our Database Tutorials playlist.
>>> Link in bio

05/29/2026

Stay on track for 2026 SIP Certified:

✔️ Now–Jul 15: Complete your inspection
✔️ Early Aug: Certification Committee meets to determine eligibility
✔️ Mid Aug: Applicants receive notice of eligibility & invoices
✔️ Sept: Invoice payments are due (Certification is finalized upon payment)
✔️ Dec 1: Renew for 2027
✔️ Dec 5: 2026 Year-Ends are due

Questions? Please contact SIP Certified staff >>> [email protected].

03/16/2026

Today I am talking 2019 Estate Block K1 Chardonnay and a little history on .

And how wine bottles started listing the varietal in the first place. Plus that whole

Learn how tasty this wine is but also how sustainable. It’s an island vacation in a bottle. 🏝️

Address

P. O. Box 1061
Grover Beach, CA
93483

Telephone

+18054662288

Website

http://www.sipcertified.org/

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